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Craft Soap
The client has a hobby. She loves making handmade things, exactly craft soap. Inspire by nature's colour gammas and smells her homemade soap products feel like a part of nature. The name of the shop includes of two words: "woods and mosses" - that represent fresh feelings of woods, gardens; ecological properties of its products.
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The Product
The Product
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Logo design process
All begins with an idea. The logo should be delicate and tender, be natural and "fresh" as well. I decided to combine such nature elements like leaves and branches with the first letters of the name (W & M). After numerous versions and iteration, I get a clear mark with good recognizable and printing properties.
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Base grid of the mark
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Orientation options
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Colour versions
Full and simpler versions
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Adaptive versions
While using the logo in smaller size you should use less details
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Minimum comfort size
Minimum comfort size
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Label scheme
Label scheme
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Pattern elements
